Behind the Scenes of National Barcode Day

Krystal Cotriss (Carpintieri)
4 min readJun 14, 2021

For the past few years at Barcoding, Inc., we have celebrated the barcode on June 26th. We would celebrate across all offices (in the United States and in Canada) with cake, snacks, and drinks if it was happy hour. Each year, we would create buttons, wallpapers, and t-shirt designs to celebrate. Check out the full Flickr gallery here from 2019.

The Celebration of #SupplyChainGeekDay

Since the beginning of Barcoding, it has been important to us to honor and recognize what makes our supply chain success possible — the people behind the technology.

On June 26, 2020, we hosted a virtual celebration (#SupplyChainGeekDay) to honor all of our #SupplyChainGeeks. We celebrated the amazing people who make the supply chain run and the essential employees who stepped up during the most disrupted of times.

The #SupplyChainGeekDay campaign was multifaced — promotional efforts focused on digital strategies (integrated social and email marketing). The social campaign was one of our biggest campaigns yet with over 300 posts (plus 1,000 interactions, 800+ clicks, and 25,000 impressions). We created some fun campaign assets including our free digital zoom+teams backgrounds and the Legendary Creatures t-shirt.

Zoom/Teams Backgrounds & Our #SupplyChainGeek Shirt from 2020!

Go Big or Go Home.

This year, we decided to do something even BIGGER. We wanted everyone across the world to celebrate the barcode’s birthday. Our VP of Marketing & Strategic Partnerships, Jody Costa, came up with the amazing idea of creating our own national day. Thanks to the National Day Calendar, and our founding partners Datalogic and ScanSource, National Barcode Day is now official! Save the date for Saturday, June 26, 2021, for the first official national barcode day! #NationalBarcodeDay

Save the date for National Barcode Day on June 26!

About National Barcode Day

National Barcode Day commemorates more than 40 years of efficiency and accuracy that began on June 26, 1974, when a clerk scanned a 10-pack of Wrigley’s Juicy Fruit gum at a Marsh supermarket in Troy, OH. On that day, the barcode system invented by George Lauer, an IBM engineer, began to change the world.

Barcodes contain a wealth of information, including pricing, product, dates, manufacturer, and shipping. They are ideal for tracking inventory and sales, but they do so much more than that. Almost every industry uses barcodes, and they likely make your life easier without you even knowing it. Barcodes are everywhere…but where did they come from? Check out this timeline of the milestones of this world-changing technology.

More Ways to Celebrate

Since we created our very own National Day for Barcoding, we decided to go BIG with all the asset creation. We created a series of #barcodeday GIFs, a handful of new wallpapers and backgrounds, a new t-shirt design, email signature images, and more fun!

  • Celebrate Innovation — This June, join us as we celebrate the barcode and all the people who continue to push the edge of mobile data capture. Check out all the events!
  • Donate to ALAN — ALAN saves lives and reduces suffering for disaster survivors in the United States by engaging the industry to supplement non-profit organizations’ logistics capabilities.
  • Learn the History — Barcodes are everywhere…but where did they come from? Check out this timeline of the milestones of this world-changing technology.
  • Award an Innovator — Download the image via the link & tag an innovator on your preferred social platform. It works best on Linkedin, Twitter, or Facebook. All Innovators will be awarded a geeky new t-shirt!
  • Download New Wallpapers — Our new wallpapers and backgrounds are inspired by the first barcode ever scanned on a pack of Wrigley’s Juicy Fruit gum! Download the new set of backgrounds to use on your Microsoft Teams or Zoom calls.
  • Share Our GIFS! — Search “SupplyChainGeek” in Microsoft Teams, Twitter, or Instagram Stories for fun gifs!

Stay Tuned for a T-Shirt Giveaway

Here’s your chance to celebrate innovation in style by entering to win a t-shirt. Be sure to follow Barcoding, Inc, on Instagram, Twitter, Facebook, and/or LinkedIn for your chance to win this amazing t-shirt! Our giveaway posts will go live on June 24th and will close on June 30th.

We cannot wait to celebrate with you! How will you celebrate #NationalBarcodeDay?

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